Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

National Highway Traffic Safety Administration

• Five-star rating in side-impact crash test
• 4Runner received the top rating from the NHTSA in side-impact crash test

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

Edmunds.com

• 2008 Consumers Top Rated Vehicle
• The Toyota Avalon is a winner of an Edmunds.com Consumers’ Top Rated Vehicle Award for 2008.
• The 2008 Consumers’ Top Rated Sedan $25,000 - $35,000 - Edmunds.com
• The Toyota Avalon is the 2008 Edmunds.com’s Consumers’ Top Rated Sedan $25,000 - $35,000

National Highway Traffic Safety Administration

• Five-star rating in frontal crash test
• Five-star rating in side-impact crash test
• Five-star rating in frontal and side-impact crash test
• Avalon received the highest crash test ratings possible from NHTSA.
• Avalon received a five star crash test rating
• Avalon received the top rating from NHTSA in side impact crash test

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class
• Top Safety Pick>

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

Intellichoice - Avalon

• Best Overall Value of the Year - Large Car

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Avalon

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Avalon

• Highest Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Avalon

• Smart Choice - Operating Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Camry 4 Cylinder

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Camry 4 Cylinder

• Smart Choice - Ownership Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Camry 4 Cylinder

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

National Highway Traffic Safety Administration

• Five-star rating in frontal crash test
• Camry received the top rating from NHTSA in the frontal crash test
• Five-star rating in side-impact crash test
• Camry received the top rating from NHTSA in the side-impact crash test
• Five-star rating in passengers side frontal and side-impact crash test.

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

U.S. News & World Report

• Best Car for the Money

(Disclaimer: U.S.News & World Reports Car Rankings at usnews.com/cars. Midsize Cars.

R.L. Polk

• Best Selling Car in America for 11 of the last 12 years
• 90% of all Toyota Camrys Sold Since 1993 are still on the road today.

(Disclaimers: First Claim: Based on R. L. Polk & Co. CYs 1997-2000, 2002-2008 U.S. total passenger new car registrations. Includes Camry Solara. Second Claim: Based on R. L. Polk & Co. U.S vehicles in operation registration statistics 1993 - 2008. Includes Camry Solara.

Kelley Blue Book

• Camry Hybrid was named a 2009 Best New Family Vehicle by Kelley Blue Books kbb.com

(Disclaimer: For more information about the 2009 Best New Family Vehicles from Kelley Blue Book’s kbb.com, visit www.kbb.com/family09. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.

National Highway Traffic Safety Administration

• Five-star rating in frontal crash test
• Camry received the top rating from NHTSA in the frontal crash test
• Five-star rating in side-impact crash test
• Camry received the top rating from NHTSA in the side-impact crash test
• Five-star rating in passengers side frontal and side-impact crash test.

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

U.S. News & World Report

• Best Car for the Money

(Disclaimer: U.S.News & World Reports Car Rankings at usnews.com/cars. Midsize Cars.

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

Intellichoice - Camry Hybrid

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Camry Hybrid

• Smart Choice - Fuel Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Camry Hybrid

• Smart Choice - Operating Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Camry Hybrid

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

National Highway Traffic Safety Administration

• Five-star rating in frontal crash test

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

R.L. Polk

• 80% of all Corollas sold since 1989 are still on the road

(Disclaimer: Based on R. L. Polk & Co. U.S. vehicles in operation statistics 1993 - 2008. Includes Corolla Matrix.

Kelley Blue Book

• 2009 Kelley Blue Book Best Resale Value Award

(Disclaimer: Vehicle’s projected resale value is specific to the 2009 model year. For more information, go to Kelley Blue Book’s kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class
• Top Safety Pick

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

Intellichoice - Corolla

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Corolla

• Highest Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class
• Top Safety Pick>

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

National Highway Traffic Safety Administration

• Five-star rating in drivers frontal crash test
• Five-star rating in side-impact crash test
• FJ Cruiser received the top rating from the NHTSA in side-impact crash test

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

Intellichoice - FJ Cruiser

• Best Overall Value of the Year - Intermediate Utility

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - FJ Cruiser

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - FJ Cruiser

• Highest Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - FJ Cruiser

• Lowest Ownership Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Highlander

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class
• Top Safety Pick>

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

U.S. News & World Report

• Best Car for the Money

(Disclaimer: U.S.News & World Reports Car Rankings at usnews.com/cars. Midsize Crossovers/SUVs.

National Highway Traffic Safety Administration

• Five-star rating in side-impact crash test
• Five-star rating in drivers frontal crash test
• Five-star rating in frontal and side-impact crash test
• Highlander received the top rating from NHTSA in side-impact crash test
• Highlander received the top rating from NHTSA in frontal crash test
• Highlander received the highest NHTSA crash test rating possible
• Highlander received a five-star crash test rating

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

U.S. News & World Report

• Best Car for the Money

(Disclaimer: U.S.News & World Reports Car Rankings at usnews.com/cars. Midsize Crossovers/SUVs.

Kelley Blue Book

• Highlander Hybrid was named a 2009 Best New Family Vehicle by Kelley Blue Books kbb.com

(Disclaimer: For more information about the 2009 Best New Family Vehicles from Kelley Blue Book’s kbb.com, visit www.kbb.com/family09. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.

R.L. Polk

• Prius is the #1 selling hybrid in America

(Disclaimer: Based on manufacturers sales numbers through Dec. 2008)

Kiplingers Personal Finance

• Most Fuel Efficient - Toyota Highlander Hybrid

(Disclaimer: www.kiplinger.com; Large & Midsize Crossovers

Intellichoice - Highlander Hybrid

• Best Overall Value of the Year - Midsize Crossover

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Highlander Hybrid

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Highlander Hybrid

• Lowest Fuel Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Highlander Hybrid

• Lowest Operating Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Highlander Hybrid

• Highest Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Land Cruiser

• Best Overall Value of the Year - Utility

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Land Cruiser

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Land Cruiser

• Highest Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Matrix

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Matrix

• Smart Choice - Ownership Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Matrix

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

National Highway Traffic Safety Administration

• Five-star rating in drivers frontal crash test
• Five-star rating in side-impact crash test
• Five-star rating in frontal and side-impact crash test

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

National Highway Traffic Safety Administration

• Five-star rating in side-impact crash test

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

Kelley Blue Book

• 2009 Kelley Blue Book Best Resale Value Award

(Disclaimer: Vehicle’s projected resale value is specific to the 2009 model year. For more information, go to Kelley Blue Book’s kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.)

Kiplingers Personal Finance

• Most Fuel Efficient - Toyota Prius

(Disclaimer: www.kiplinger.com; Sedans $20,000 - $25,000.

Intellichoice - Prius

• Best Overall Value of the Year - Car Under $24,000

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Prius

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Prius

• Highest Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Prius

• Lowest Fuel Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Prius

• Lowest Ownership Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Prius

• Lowest Operating Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Forbes.com

• Best Compact SUV for Families

(Disclaimer: Ten Best Cars for Families Forbes.com 2008

Intellichoice - RAV4

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - RAV4

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Kelley Blue Book

• RAV4 was named a 2009 Best New Family Vehicle by Kelley Blue Books kbb.com

(Disclaimer: For more information about the 2009 Best New Family Vehicles from Kelley Blue Book’s kbb.com, visit www.kbb.com/family09. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.

National Highway Traffic Safety Administration

• Five-star rating in drivers frontal crash test
• Highest possible frontal crash test rating in its class
• Five-star rating in side-impact crash test
• RAV4 received the top rating from the NHTSA in side-impact crash test
• Five-star rating in frontal and side-impact crash test

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class
• Top Safety Pick>

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

Forbes.com

• Best Minivan for Families

(Disclaimer: Ten Best Cars for Families Forbes.com 2008

U.S. News & World Report

• Best Car for the Money

(Disclaimer: U.S.News & World Reports Car Rankings at usnews.com/cars. Minivans.

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

National Highway Traffic Safety Administration

• Five-star rating in passengers frontal crash test
• Five-star rating in side-impact crash test
• Five-star rating in passengers frontal and side-impact crash test
• Sienna received the top rating from the NHTSA in side-impact crash test.

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

Kiplingers Personal Finance

• Best in Class

(Disclaimer: www.kiplinger.com)

Kelley Blue Book

• 2009 Kelley Blue Book Best Resale Value Award

(Disclaimer: Vehicle’s projected resale value is specific to the 2009 model year. For more information, go to Kelley Blue Book’s kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class
• Top Safety Pick>

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

National Highway Traffic Safety Administration

• Five-star rating in frontal and side-impact crash test
• Tacoma received the top rating from the NHTSA in side-impact crash test
• Five-star rating in side-impact crash test
• Tacoma received the top rating from the NHTSA in frontal crash test
• Five-star rating in frontal crash test
• Tacoma received the highest NHTSA crash test ratings possible
• Tacoma received a five-star crash rating

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

U.S. News & World Report

• Best Car for the Money

(Disclaimer: U.S.News & World Reports Car Rankings at usnews.com/cars. Compact Pickups.

Edmunds.com

• 2008 Consumers’ Top Rated Vehicle - Edmunds.com
• The Toyota Tacoma is a winner of an Edmunds.com Consumers’Top Rated Vehicle Award for 2008.
• The 2008 Consumers’ Top Rated Compact Truck - Edmunds.com
• The Toyota Tacoma is the 2008 Edmunds.com’s Consumers’ Top Rated Compact Truck

Intellichoice - Tacoma Regular Cab 4WD

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Access Cab 2WD

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Access Cab 2WD

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Access Cab 4WD

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Double Cab 2WD

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Double Cab 2WD

• Highest Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Double Cab 4WD

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Double Cab 4WD

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma 2WD

• Best Overall Value of the Year - Truck Under $26,000

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma 4WD

• Best Overall Value of the Year - Compact Pickup 4WD

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Regular Cab 2WD

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Regular Cab 2WD

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Regular Cab 2WD

• Lowest Ownership Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Regular Cab 2WD

• Smart Choice - Fuel Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Regular Cab 2WD

• Smart Choice - Operating Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tacoma Regular Cab 4WD

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tundra Regular Cab 2WD

• Lowest Ownership Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tundra Regular Cab 4WD

• Lowest Ownership Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Tundra Regular Cab 4WD

• Highest Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class
• Top Safety Pick>

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

Kelley Blue Book

• 2009 Kelley Blue Book Best Resale Value Award

(Disclaimer: Vehicle’s projected resale value is specific to the 2009 model year. For more information, go to Kelley Blue Book’s kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.)

Intellichoice - Venza

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Venza

• Lowest Operating Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Venza

• Best Bet - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Venza

• Smart Choice - Operating Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Venza

• Smart Choice - Fuel Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

National Highway Traffic Safety Administration

• Five-star rating in frontal crash test
• Five-star rating in side-impact crash test
• Five-star rating in frontal and side-impact crash test
• Venza received the highest crash test ratings possible from NHTSA.
• Venza received a five star crash test rating
• Venza received the top rating from NHTSA in side impact crash test

(Disclaimer: NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

Insurance Institute for Highway Safety

• Highest possible frontal crash test rating in its class
• Highest possible side-impact crash test rating in its class

(Disclaimer: Based on Insurance Institute for Highway Safety frontal offset crash test and side-impact crash test. Ratings only meaningful when comparing vehicles in the same weight class. www.iihs.org)

Intellichoice - Yaris

• Best Overall Value of the Year - Subcompact

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Hatchback

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Hatchback

• Lowest Operating Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Hatchback

• Lowest Ownership Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Hatchback

• Smart Choice - Fuel Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Hatchback

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Sedan

• Excellent Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Sedan

• Lowest Fuel Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Sedan

• Lowest Operating Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Sedan

• Smart Choice - Ownership Costs

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

Intellichoice - Yaris Sedan

• Smart Choice - Retained Value

(Disclaimer: 2009 Intellichoice, Inc. www.intellichoice.com; among non-luxury full line car manufacturers.)

National Highway Traffic Safety Administration

• Five-star rating in drivers frontal crash test
• Five-star rating in side-impact crash test

(Disclaimer: Yaris 3 Door Liftback. NHTSA 2009 five-star rating. Crash test ratings only meaningful when comparing vehicles in the same weight class. www.safercar.gov)

Kelley Blue Book

• 2009 Kelley Blue Book Best Resale Value Award

(Disclaimer: Vehicle’s projected resale value is specific to the 2009 model year. For more information, go to Kelley Blue Book’s kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.)